My story isn't that of your average entrepreneur or business coach. My first profession was basketball.
I sat the bench as a senior in high school, averaging 2 points per game. I had no choice but to walk on at an NCAA D3 school to continue my career (where most athletes don't even think about going pro, let alone make it happen). I'm a hustler, though: I made it and played professional basketball for nearly a decade overseas.
I started publishing content at the same time (2005), blogging and posting videos to a new site called "YouTube." My content was 100% basketball-related, and players started asking about the mental side of the game.